Giti Tire is the Official Tire Sponsor of the 2017 Rose Parade, as well as Presenting Sponsor of Decorating Places — designated areas where attendees can watch the final work of seeds, bark, fruits, vegetables and of course, flowers being applied to the floats before they make their debut in the parade. The Rose Parade is a tradition like no other — a festival of flowers and music synonymous with America’s New Year Celebration® and unequaled anywhere else in the world.
Giti Tire, Official Tire Sponsor of the 2017 Rose Parade, is amongst the largest tire companies in the world and sells products in more than 130 countries. Its product line includes GT Radial, Primewell, Dextero and Runway brands carried by an extensive network of tire dealers and retailers across the U.S. and Canada. The company made a major commitment to the U.S. economy when it announced in June 2014 that it will build its first manufacturing facility outside of Asia in Chester County, South Carolina. Construction is now underway for the plant, which will produce passenger and light truck tires for the replacement and original equipment markets. It is expected to generate more than a thousand jobs and is anticipated to begin production in 2017.
